15 tips to optimize your Facebook Business page in 2018.
In this video, I will show you 15 Tips to help your business be found on Facebook.
Each tip will also cover technical specifications and step by step instructions.
Below is the breakdown of each tip covered in this tutorial. Click on the time link to jump right to the ones you want to watch
Tip n#1: Add the right Profile picture to your page (1:16)
Add a profile picture that reflects
Tip n#2: Add a cover photo (1:47)
Use your Cover photo to showcase your business
Tip n#3: Add a short description to your page (2:56)
Use a short description to describe who you are and what you do in 255 characters
Tip n#4: Add a long description to your page (3:21)
Add a long description to describe your business in more depth including keywords
Tip n#5: Add a description to your cover photo (4:00)
Another opportunity to add more copy and more relevant keywords in relation to your business
Tip n#6: Add a link to your website (4:38)
Help visitors to find your website
Tip n#7: Select the right business category (5:18)
Choose the most relevant categories for your business to be found
Tip n#8: create a custom URL or Vanity URL (5:47)
Create a customer friendly URL for your facebook business page
Tip n#9: Add a call to action button to your page (6:34)
Convert your visitors into leads or full on customers
Tip n#10: Add Page Tabs to Promote Your Products or Services (7:10)
Sell your product and services directly from your page
Tip n#11: Pin your most important posts at the top of your page (7:42)
Make your most important post stick at the top of your page
Tip n#12: Start Posting videos (8:22)
The importance of videos on your page
Tip n#13: Create video playlist (8:42)
Create videos playlists to give add more content
Tip n#14: Enable reviews (9:50)
Build credibility and start collecting positive reviews for your business
Tip n#15: Measure your progress (10:46)
Continue improving your page by paying attention to your performance
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